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NeoCon and DesignDays are highly anticipated events in the design industry, attracting professionals, enthusiasts, and creatives from around the world. As the month of June 2023 approaches, first-time attendees may feel a mix of excitement and nervousness. 

To ease your worries and ensure a successful experience, we've reached out to our seasoned VP of Production & Business Development, Andrea Martínez, who has attended these events numerous times. In this blog post, Andrea will share invaluable advice and tips for making the most of your NeoCon and DesignDays experience.

The furniture industry is no stranger to trade shows, and one of the biggest events of the year is Neocon, held every June in Chicago. It's a great opportunity for furniture manufacturers and designers to showcase their latest products and connect with potential buyers and partners. However, the limitations of physical events restrict their reach to a limited audience. To overcome this hurdle, furniture businesses are turning to virtual showrooms, turning their Neocon showrooms into Virtual Showrooms and elevating the value they receive from the show.  

By harnessing the power of virtual reality (VR) technology, companies can showcase their furniture products to a global audience year-round. Let's delve deeper into the benefits and opportunities presented by the Neocon Virtual Showroom concept.

During this time of uncertainty, many organizations have made the difficult decision to either postpone or cancel their industry events. As we continue to support social distancing, alternatives to face-to-face meetings and conferences have started to appear.