--- title: Blog | Industry Insights with KiSP | Web Configurator description: Web Configurator | --- [![kisp](https://blog.kisp.com/hubfs/Kisp_July2019%20/images/kisp%20logo-white.png)](https://www.kisp.com/) - [Home](https://www.kisp.com/) - [Who We Are](https://www.kisp.com/who-we-are.php) - Solutions - [Visualization](https://www.kisp.com/visualizations/) - [Asset Mgmt](https://www.kisp.com/snaptracker/asset-mgmt.php) - [e-Business](https://www.kisp.com/snaptracker/e-business.php) - [Space Planning & Spec](https://www.kisp.com/cad) - [Mobile Sales](https://www.kisp.com/kits) - Products - [SnapTracker™](https://www.kisp.com/snaptracker) - [The KITS collaborator™](https://www.kisp.com/kits) - [Cloud9 Login](http://cloud9.kisp.com/) - [Contact us](https://www.kisp.com/contact.php) [![kisp](https://blog.kisp.com/hubfs/Kisp_July2019%20/images/kisp%20logo-white.png)](https://www.kisp.com/) - [Home](https://www.kisp.com/) - [Who We Are](https://www.kisp.com/who-we-are.php) - [Visualization](https://www.kisp.com/visualizations) - [Space Planning & Spec](https://www.kisp.com/cad) - [SnapTracker™](https://www.kisp.com/snaptracker) - [The KITS collaborator™](https://www.kisp.com/kits) - [Cloud9 Login](http://cloud9.kisp.com/) - [Contact us](https://www.kisp.com/contact.php) - About The KITS collaborator™ - Features - What Clients Say - [Knowledge Center](https://www.kisp.com/kits/knowledgecentre/) - [Request Demo](http://kits.kisp.com/kits/odr.asp) # Welcome to the KiSP blog! ## [Competing Smarter in a Changing Industry](https://blog.kisp.com/competing-smarter) Posted by [Michael Astle](https://blog.kisp.com/author/michael-astle) on Apr 17, 2025 11:49:25 AM - [Tweet](https://twitter.com/share) [![](https://blog.kisp.com/hubfs/Healthcare%20Centre%20VR.png)](https://blog.kisp.com/competing-smarter) The contract furniture industry is changing. [Read More](https://blog.kisp.com/competing-smarter) Topics: [Web Configurator](https://blog.kisp.com/tag/web-configurator), [Product data](https://blog.kisp.com/tag/product-data), [Entity](https://blog.kisp.com/tag/entity) ## [How to Use Web Configurators for Engagement in Your Online Shopping Experience](https://blog.kisp.com/online-engagement-with-configurators) Posted by [Michael Astle](https://blog.kisp.com/author/michael-astle) on Nov 9, 2022 12:16:00 PM - [Tweet](https://twitter.com/share) [![](https://blog.kisp.com/hubfs/pexels-mentatdgt-1569076.jpg)](https://blog.kisp.com/online-engagement-with-configurators) An online experience or marketplace is commonplace in almost any industry today. People like to research major purchases online for the sake of convenience and to save time traveling to physical store locations, so it makes sense that e-commerce is one of the most important channels for any business. But, how do you make an online experience engaging and stand out from the rest? [Web Configurators](https://blog.kisp.com/web-configurator) are an increasingly popular way for businesses to create engaging online shopping experiences for their consumers. Configurators are online tools that you can add to your online presence, allowing consumers to preview and customize your products before purchasing. There are many different types of configurators out there, but the main goals of creating one are to: [Read More](https://blog.kisp.com/online-engagement-with-configurators) Topics: [Web Configurator](https://blog.kisp.com/tag/web-configurator) ## [What is a Web Configurator? Deep dive into a top eCommerce tool](https://blog.kisp.com/web-configurator) Posted by [Michael Astle](https://blog.kisp.com/author/michael-astle) on Oct 20, 2022 12:30:00 PM - [Tweet](https://twitter.com/share) [![](https://blog.kisp.com/hubfs/Configurator%20Pillar%20post%20image.png)](https://blog.kisp.com/web-configurator) Ecommerce in North America alone generated more than 1.5 billion in 2021. Consumers are shopping more online and looking for new virtual shopping experiences to ensure they get the products they want, delivered. Many businesses have adapted and created online storefronts and ecommerce platforms but the real winners in the space are those who go further, constantly innovating to keep up with the changing needs and priorities of consumers. One of the most effective ways to supercharge your online sales engagement is with a product configurator. We’ll discuss why it’s important, the key differences in configurator types and how to get started, below. [Read More](https://blog.kisp.com/web-configurator) Topics: [Web Configurator](https://blog.kisp.com/tag/web-configurator) ## [What is a Configurator and how are they being used in 2022?](https://blog.kisp.com/what-is-a-configurator) Posted by [Michael Astle](https://blog.kisp.com/author/michael-astle) on Jun 30, 2022 2:00:00 PM - [Tweet](https://twitter.com/share) [![](https://blog.kisp.com/hubfs/Furiniture%20Product%20Image.jpg)](https://blog.kisp.com/what-is-a-configurator) We are currently experiencing a dramatic rise in digital retail experiences as well as a continuous rise in the popularity of e-commerce across all industries. Some of the best and most custom additions to digital shopping are through web configurators which help people customize and engage with potential purchases Over the past years, there have been dramatic shifts to digital solutions in many industries. This was a product of necessity due to the event of the last 2 years that dramatically affected everyone across the globe. But it was also just an acceleration of a trend that we’ve been seeing across all industries and businesses for some time now. There has been a growing desire among consumers to get an accurate preview of the product they are purchasing before they receive it. There are several solutions to this issue, but one of the most popular was for businesses to create digital configurators that would live on their client-facing sites. [A recent study from 2021](https://www.zakeke.com/enhance-the-shopping-experience-using-technology-new-shopping-trends-opportunities-for-retailers/)by e-commerce technology company Zakeke shows that 41% of consumers are looking to have a much more personalized experience when it comes to their digital shopping interactions. With the shift to digital in recent years, businesses had to meet that desire with new digital/remote solutions. Many businesses had to consider how could they digitally provide their customers with a preview of the product that would both satisfy the customer’s need to ensure they were buying the right product and provide the most realistic preview. Now, what is a web configurator exactly? A configurator is an online tool that a business can use to allow customers or clients to customize a preview of their product virtually. There are several varieties of configurators, but in any shape, they are a fantastic tool, that puts a lot of power into consumers’ hands. In this article, we will examine several types of configurators and how they are being used across several industries. 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